The recognition followed a viral video shared on X, showing Ngabo confidently interacting with cows in Switzerland, an encounter that highlighted his deep-rooted connection with livestock.
Responding to the post, Dr. Tedros wrote: “Nkunda u Rwanda! Thank you for sharing your story, dear Ngabo. The love and connection you have with your cows and your village is truly special. It’s beautiful that you turned your childhood into a welcoming experience for others. Keep being that caring person. Wishing you and @Visit_Bigogwe all the best.”
Ngabo, widely known locally as “Umushumba” (herdsman), replied by sharing his personal story and identity: “Hello, I am called Ngabo, but in my country, Rwanda, they call me ‘Umushumba,’ which means a herdsman or cowboy depending on where you’re from. I am the guy in the video. I was raised with cows, and they are like family to me—but sometimes my parents would help take care of them.”
Reflecting on his childhood with a touch of humor, he added:
“Young me loved cows more than my parents because they used to beat me, but the cows didn’t. Thank you for your love and kind words. I didn’t know I was going to go viral.”
Ngabo also used the moment to highlight his growing tourism initiative in Bigogwe: “I created tourism in my green village, Bigogwe, where I host people and make them cowboys like me. Check @Visit_Bigogwe. Be blessed.”
His efforts have not only attracted global attention online but also institutional backing. In 2023, the Government of Rwanda allocated public land to Ibere rya Bigogwe Tourism Company Ltd, a venture focused on promoting cattle-based tourism experiences.
The decision was approved during a Cabinet meeting held on January 30, 2023, chaired by President Paul Kagame.
Today, Bigogwe is emerging as a distinctive tourism destination, drawing visitors ranging from senior officials to everyday travelers both Rwandan and international eager to experience its authentic blend of culture, agriculture, and hospitality.
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