MTN Rwanda gets new Chief Executive Officer

{{MTN Group President and CEO Mr. Sifiso Dabengwa has announced the appointment of a new Chief Executive Officer for MTN Rwanda. Mr. Ebenezer Asante takes over from the former CEO Mr. Khaled Mikkawi.}}

In his farewell to the MTN staff, Khaled Mikkawi said, “I am delighted to have served MTN in this amazing country and Rwanda shall always remain in my heart.”

Khaled came at a time when MTN had serious network issues. He managed to solve that with a dedicated team and the network improved significantly within a short period.

Khaled demonstrated the perfect example of the meaning of customer engagement. He internalised the MTN values, most especially Leadership, Can-do and Relationship. His enthusiasm for great customer care has grown our subscriber
base from 1.3 million to over 3.6 million.

During the SIM registration drive he personally registered MTN customers including the Prime Minister, Ambassadors and other government officials.

Since he joined, the number of network sites has increased from just over 100 to over 600 providing population coverage of over 98%. He won the Y’ello Star award for Customer Centricity in 2011.

He is the only CEO in MTN Group to win this award and his are big shoes to fill.

Mr. Asante comes with a wealth of experience. He joined MTN Ghana in 2008 as Sales and Distribution Executive, responsible for Sales, Distribution, Trade Marketing, Channel Management and Design, Customer Service and the countrywide MTN branch network.

Ebenezer has significant experience in creating a distinct customer service. Before coming to MTN, he spent 13 years with Unilever, where he held various roles, including that of Country Manager for Zambia in 2005.

In 2006, Ebenezer was appointed as Customer Development Director, responsible for Sales and Customer development strategy and execution.

Ebenezer holds a BA (Hons) Economics & Statistics degree from the University of Ghana, a Post Graduate Diploma in Management from Henley Management College, and was part of MTN’s Global Advancement Programme (GAP) in 2010.

We welcome Ebenezer Asante as the new CEO for MTN Rwanda and thank Khaled Mikkawi, the outgoing CEO for MTN Rwanda, for his invaluable contribution to MTN over the last few years.

New CEO

former CEO Mr. Khaled Mikkawi