{"id":42451,"date":"2020-12-15T13:41:33","date_gmt":"2020-12-15T13:41:33","guid":{"rendered":"https:\/\/new.igihe.com\/bk-drives-customers-into-cashless-payments-with-bigger-rewards\/"},"modified":"2020-12-15T13:42:44","modified_gmt":"2020-12-15T13:42:44","slug":"bk-drives-customers-into-cashless-payments-with-bigger-rewards","status":"publish","type":"post","link":"https:\/\/new.igihe.com\/english\/bk-drives-customers-into-cashless-payments-with-bigger-rewards\/","title":{"rendered":"BK drives customers into cashless payments with bigger rewards"},"content":{"rendered":"<p>The campaign officially launched on 14th December 2020 runs until 31st January 2021.<\/p>\n<p>Mutimura Benjamin, Chief Commercial Officer at BK explained that the campaign is aimed at increasing customers\u2019 penetration into cashless payments.  <\/p>\n<p>\u201cWe recently run a campaign dubbed \u2018Si Ngombwa Cash\u2019 to drive customers into cashless payments.  The prizes align with similar initiative to encourage them to go cashless and embrace our reliable and safe cards used everywhere,\u201d he said.  <\/p>\n<p>Embracing cashless payment is one of key strategies to control the spread of Covid-19 pandemic which has affected the world in many aspects.  <\/p>\n<p>Mutimura explained that using MasterCard would contribute a lot to controlling the spread of the virus.  <\/p>\n<p>\u201cWe strongly encourage customers to take advantage of MasterCard to abandon cash payments for cashless.  They are reliable and enable fast transactions,\u201d he noted.  <\/p>\n<p>Throughout the campaign, customers who perform single transactions worth Rwf25,000 and above using their BK Mastercard debit or credit cards online or via Point of Sale (POS) will stand chance to win different prizes.<\/p>\n<p>Prizes including laptops, shopping vouchers and motorbikes will be awarded on weekly basis while a Mahindra KUV 100 NXT car, which is the grand prize of the campaign, will be given out at the end of the campaign.  <\/p>\n<figure class=\"spip-document spip-document-37382 aligncenter\"><img decoding=\"async\" src=\"https:\/\/en-images.igihe.com\/jpg\/bk_car.jpg\" alt=\"Mahindra KUV 100 NXT car, is the grand prize of the campaign to be given out at the end of the campaign.  \" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>{Bank of Kigali (BK) in partnership with MasterCard have launched 45-day campaign to mobilize BK customers to use MasterCard while making payments of goods giving them chance to win various prizes including a car.} <\/p>\n","protected":false},"author":62,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[75],"byline":[170],"hashtag":[],"class_list":["post-42451","post","type-post","status-publish","format-standard","hentry","category-news","tag-homenews","byline-igihe"],"bylines":[{"id":170,"name":"IGIHE","slug":"igihe","description":"","image":{"id":0,"url":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&f=y&r=g","alt":"Default avatar","title":"Default avatar","caption":"","mime_type":"image\/jpeg","sizes":[]},"user_id":8}],"contributors":[{"id":170,"name":"IGIHE","slug":"igihe","description":"","image":{"id":0,"url":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&f=y&r=g","alt":"Default avatar","title":"Default avatar","caption":"","mime_type":"image\/jpeg","sizes":[]},"user_id":8}],"featured_image":null,"_links":{"self":[{"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/posts\/42451","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/users\/62"}],"replies":[{"embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/comments?post=42451"}],"version-history":[{"count":0,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/posts\/42451\/revisions"}],"wp:attachment":[{"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/media?parent=42451"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/categories?post=42451"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/tags?post=42451"},{"taxonomy":"byline","embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/byline?post=42451"},{"taxonomy":"hashtag","embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/hashtag?post=42451"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}