{"id":39403,"date":"2019-05-28T12:53:14","date_gmt":"2019-05-28T12:53:14","guid":{"rendered":"https:\/\/new.igihe.com\/bralirwa-plc-launches-mutzig-class-a-new-stylish\/"},"modified":"2019-05-28T12:52:28","modified_gmt":"2019-05-28T12:52:28","slug":"bralirwa-plc-launches-mutzig-class-a-new-stylish","status":"publish","type":"post","link":"https:\/\/new.igihe.com\/english\/bralirwa-plc-launches-mutzig-class-a-new-stylish\/","title":{"rendered":"BRALIRWA PLC launches \u2018M\u00dcTZIG CLASS\u2019, a new stylish extension to its M\u00fctzig brand"},"content":{"rendered":"<p>M\u00fctzig Class was first launched on 24th May 2019, in an event that took place Chillax which is located at Century Park Nyarutarama.  <\/p>\n<p>This new beer brand is predominantly targeting millennials that appreciate style and class. This drink will be available in a 33cl (330ml) pack size; it is easy drinking, for those consumers that have been looking for an alternative to strong beers.<\/p>\n<p>M\u00fctzig Class will be sold at an affordable price of 500 RWF only and has been massively distributed nationwide from Monday, 27th May 2019.  <\/p>\n<p>Bralirwa PLC has been lunching on the market every year a new brand, for now, three years. \u201cM\u00fctzig class\u201d was introduced five months after Bralirwa PLC had started brewing in Rwanda the beer brand Heineken.<\/p>\n<p>Peter Karadjov, BRALIRWA PLC\u2019s Marketing Director remarked, \u2018\u2019 M\u00fctzig Class is the perfect brand for millennials, a stylish complement to our M\u00fctzig brand. It is for those who want to express their style and class\u2019\u2019. <\/p>\n<p>Rwanda is the fourth country to introduce this beer brand right after countries like the Democratic Republic of Congo and C\u00f4te d\u2019Ivoire.<\/p>\n<p>The brand manager, Eric Manzi stated that \u201cevery time we lunch a new beer brand on the market, we have a follow up on how it is received by our clients so that a large number of people can feel included in M\u00fctzig family.\u201d<\/p>\n<p>Those who had their first taste of M\u00fctzig class confirmed that it is appropriate to their style and class.<\/p>\n<p>The founder of House of Tayo, Mathew Rugamba, said \u201cthe launching ceremony was beautiful; it brought together different kind of people. I loved the taste of the beer itself it fits my style.\u201d<\/p>\n<p>M\u00fctzig was launched in Rwanda in 1987 as a brand for consumers with a passion for stronger, more refined quality and taste. <\/p>\n<p>It has sponsored big live music events, with the M\u00fctzig beer fest being one of its biggest assets and the Kigali Jazz junction that is growing in popularity every year. <\/p>\n<p>The invited guests of the M\u00fctzig class brand were entertained by the artist Raoul John Njeng-Njeng (Skales) from Nigeria who happens to be in a relationship with the Rwandan artist Patricia Masozera.<\/p>\n<p>In Rwanda M\u00fctzig is a beer that is loved by many. Last year on 31st December 2018, Bralirwa PLC announced that their sells had increased on about 14.6% mostly because of M\u00fctzig beer brand; their benefices also increased on about 14.6%.<\/p>\n<figure class=\"spip-document spip-document-29327 aligncenter\"><img decoding=\"async\" src=\"https:\/\/en-images.igihe.com\/jpg\/mutzig_class_iri_mu_icupa_ry_icyatsi_n_ibirango_by_umweru_rya_santilitiro_33_isembuye_ku_kigero_cya_5_-477d6.jpg\" alt=\"M\u00fctzig Class will be available in a 33cl (330ml) pack size\" \/><\/figure>\n<figure class=\"spip-document spip-document-29328 aligncenter\"><img decoding=\"async\" src=\"https:\/\/en-images.igihe.com\/jpg\/skales_yataramiye_i_kigali_mu_birori_byo_kumurika_inzoga_nshya-59761.jpg\" alt=\"Skales entertained the guests in the lunching of the new beer brand \" \/><\/figure>\n<figure class=\"spip-document spip-document-29329 aligncenter\"><img decoding=\"async\" src=\"https:\/\/en-images.igihe.com\/jpg\/inzoga_ya_mutzig_class_yakiriwe_neza_n_abakunzi_ba_ka_manyinya-d8223.jpg\" alt=\"M\u00fctzig class beer was warmly by attendees of the Launch\" \/><\/figure>\n<figure class=\"spip-document spip-document-29330 aligncenter\"><img decoding=\"async\" src=\"https:\/\/en-images.igihe.com\/jpg\/bralirwa_yashyize_ku_isoko_inzoga_nshya_yise_mutzig_class_-4f59c.jpg\" alt=\"Bralirwa PLC launched a stylish beer dubbed &#039;M\u00fctzig class&#039;\" \/><\/figure>\n<figure class=\"spip-document spip-document-29331 aligncenter\"><img decoding=\"async\" src=\"https:\/\/en-images.igihe.com\/jpg\/314a9691-c4d31.jpg\" alt=\"\" \/><\/figure>\n<figure class=\"spip-document spip-document-29333 aligncenter\"><img decoding=\"async\" src=\"https:\/\/en-images.igihe.com\/jpg\/1-2580-bd360.jpg\" alt=\"\" \/><\/figure>\n<figure class=\"spip-document spip-document-29334 aligncenter\"><img decoding=\"async\" src=\"https:\/\/en-images.igihe.com\/jpg\/whatsapp_image_2019-05-25_at_20.28.31-9ed76.jpg\" alt=\"\" \/><\/figure>\n<figure class=\"spip-document spip-document-29335 aligncenter\"><img decoding=\"async\" src=\"https:\/\/en-images.igihe.com\/jpg\/whatsapp_image_2019-05-25_at_20.28.32-93f45.jpg\" alt=\"\" \/><\/figure>\n<figure class=\"spip-document spip-document-29336 aligncenter\"><img decoding=\"async\" src=\"https:\/\/en-images.igihe.com\/jpg\/whatsapp_image_2019-05-25_at_20.28.34_1_-7e358.jpg\" alt=\"\" \/><\/figure>\n<figure class=\"spip-document spip-document-29337 aligncenter\"><img decoding=\"async\" src=\"https:\/\/en-images.igihe.com\/jpg\/whatsapp_image_2019-05-25_at_20.55.26-30691.jpg\" alt=\"\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>BRALIRWA Plc is delighted to officially introduce the latest member to its portfolio of brands, M\u00fctzig Class.<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[75],"byline":[170],"hashtag":[],"class_list":["post-39403","post","type-post","status-publish","format-standard","hentry","category-news","tag-homenews","byline-igihe"],"bylines":[{"id":170,"name":"IGIHE","slug":"igihe","description":"","image":{"id":0,"url":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&f=y&r=g","alt":"Default avatar","title":"Default avatar","caption":"","mime_type":"image\/jpeg","sizes":[]},"user_id":8}],"contributors":[{"id":170,"name":"IGIHE","slug":"igihe","description":"","image":{"id":0,"url":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&f=y&r=g","alt":"Default avatar","title":"Default avatar","caption":"","mime_type":"image\/jpeg","sizes":[]},"user_id":8}],"featured_image":null,"_links":{"self":[{"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/posts\/39403","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/comments?post=39403"}],"version-history":[{"count":0,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/posts\/39403\/revisions"}],"wp:attachment":[{"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/media?parent=39403"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/categories?post=39403"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/tags?post=39403"},{"taxonomy":"byline","embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/byline?post=39403"},{"taxonomy":"hashtag","embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/hashtag?post=39403"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}