{"id":36222,"date":"2017-11-08T16:32:54","date_gmt":"2017-11-08T16:32:54","guid":{"rendered":"https:\/\/new.igihe.com\/media-owners-experts-push-for-paid-content-policy\/"},"modified":"2017-11-11T11:25:35","modified_gmt":"2017-11-11T11:25:35","slug":"media-owners-experts-push-for-paid-content-policy","status":"publish","type":"post","link":"https:\/\/new.igihe.com\/english\/media-owners-experts-push-for-paid-content-policy\/","title":{"rendered":"Media owners, experts push for paid content policy"},"content":{"rendered":"<p>The call was made yesterday in the Rwanda Media Dialogue and the celebration of Africa Day of Information in Kigali.<\/p>\n<p>Recently, the Rwandan based TV station, Royal TV was closed and owners claimed financial constraints.<\/p>\n<p>Different media houses; print and online were closed at different times all citing financial constraints.<\/p>\n<p>In the discussion on the development of African media in ICT-led World, The Chief Executive Officer of Radio1 and TV1, Charles Kakooza Nkuriza said that without the government\u2019s intervention many media houses would close.<\/p>\n<p> \u201cIf nothing is done in the next three years, many media houses especially TVs will close, private sector itself could not finance our media,\u201d he said.<\/p>\n<p>The Executive Secretary for Rwanda Media Commission (RMC), Emmanuel Mugisha said that though Rwanda\u2019s private sector is not well versed with the role of advertisement, a way through which media could generate revenues.<\/p>\n<p>He said that they should think about how media consumers would pay for content the same way they do on other services and commodities <\/p>\n<p>\u201cNews is available, but not valued. People listen to the radio, read online and watch TV free of charge. We should fund a way of attracting more advertisements and revenues\u201d he said<\/p>\n<p>Journalism lecturer at the University of Rwanda, School of Journalism, Dr. Christopher Kayumba said that content selling is practiced in North-European countries.<\/p>\n<figure class=\"spip-document spip-document-22523 aligncenter\"><img decoding=\"async\" src=\"https:\/\/en-images.igihe.com\/jpg\/media.jpg\" alt=\"\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Media house owners and media experts have called for development of a policy that would determine how media consumers would pay for content the same way they pay for other services.<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[72],"byline":[170],"hashtag":[],"class_list":["post-36222","post","type-post","status-publish","format-standard","hentry","category-news","tag-featured-news-home","byline-igihe"],"bylines":[{"id":170,"name":"IGIHE","slug":"igihe","description":"","image":{"id":0,"url":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&f=y&r=g","alt":"Default avatar","title":"Default avatar","caption":"","mime_type":"image\/jpeg","sizes":[]},"user_id":8}],"contributors":[{"id":170,"name":"IGIHE","slug":"igihe","description":"","image":{"id":0,"url":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&f=y&r=g","alt":"Default avatar","title":"Default avatar","caption":"","mime_type":"image\/jpeg","sizes":[]},"user_id":8}],"featured_image":null,"_links":{"self":[{"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/posts\/36222","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/comments?post=36222"}],"version-history":[{"count":0,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/posts\/36222\/revisions"}],"wp:attachment":[{"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/media?parent=36222"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/categories?post=36222"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/tags?post=36222"},{"taxonomy":"byline","embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/byline?post=36222"},{"taxonomy":"hashtag","embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/hashtag?post=36222"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}