{"id":33386,"date":"2017-03-22T18:12:57","date_gmt":"2017-03-22T18:12:57","guid":{"rendered":"https:\/\/new.igihe.com\/itc-s-shetrades-initiative-launched-in-rwanda\/"},"modified":"2017-03-24T09:17:56","modified_gmt":"2017-03-24T09:17:56","slug":"itc-s-shetrades-initiative-launched-in-rwanda","status":"publish","type":"post","link":"https:\/\/new.igihe.com\/english\/itc-s-shetrades-initiative-launched-in-rwanda\/","title":{"rendered":"ITC\u2019s SheTrades Initiative launched in Rwanda"},"content":{"rendered":"

{Rwanda\u2019s First Lady launches SheTrades Rwanda, mobile-phone giant MTN announces support for initiative, offers free downloads and training.}<\/p>\n

The Rwanda edition of the International Trade Centre\u2019s SheTrades Initiative was today launched in Kigali by First Lady Mrs Jeannette Kagame. During the launch mobile-phone provider MTN Rwanda also announced it would be offering women entrepreneurs free downloads and free browsing of the ITC SheTrades mobile application. Launched in September 2015, the SheTrades Initiative will have connected 1 million women to markets by 2020.<\/p>\n

MTN Rwanda Chief Executive Officer Bart Hofker said his company would help promote the SheTrades app throughout the company\u2019s media platforms and activities and would also provide training for women entrepreneurs on issues ranging from doing business online to using technological applications. <\/p>\n

\u2018We aim to harness the potential of Rwandan women entrepreneurs and enhance the growth of women-owned businesses to scale up and access markets,\u2019 Mr Hofker said. \u2018We are committed to connecting 2,000 women to markets by 2020 as we believe this is an urgent necessity for inclusive economic growth.\u2019<\/p>\n

The announcement by MTN Rwanda was welcomed by ITC Executive Director Arancha Gonz\u00e1lez, who said that the company was setting an example for others to follow. \u2018It is only by combining government policies with private-sector actions that we can achieve our goal of connecting more women entrepreneurs to markets,\u2019 Ms Gonz\u00e1lez said. \u2018We need big companies to lead if we are to achieve women\u2019s economic empowerment. And when MTN makes a commitment to women like it has today, the impact is far reaching.\u2019<\/p>\n

Mr Fran\u00e7ois Kanimba, Rwanda\u2019s Minister for Trade, Industry and East African Community Affairs, said: \u2018The SheTrades movement will advance women\u2019s economic empowerment by creating enabling environment that allow them to participate in the global markets economy.\u2019<\/p>\n

The launch of SheTrades Rwanda on 22-23 March brings together representatives from government, academia and the private sector to commit to actions that support women\u2019s entrepreneurship and help them overcome barriers, including growing their businesses and accessing global markets.<\/p>\n

Another major commitment made at the SheTrades Rwanda launch came from New Faces, New Voices, a pan-African advocacy group for women in finance, that announced that it establish a new Women Investment Fund and help connect 3,000 women entrepreneurs to markets. <\/p>\n

Held in conjunction with SheTrades launch the Mitreeki East Africa-India Partnership sessions, a series of workshops for women entrepreneurs, explore how women entrepreneurs can develop their businesses with a view to internationalize. These will bring together women entrepreneurs from across East Africa, as well as several international speakers.<\/p>\n

The SheTrades initiative, launched in 2015, aims to connect 1 million women entrepreneurs to market by 2020. Through the Initiative, ITC provides support to women entrepreneurs through seven pillars: championing quality data; promoting fair policies; supporting women\u2019s participation in government procurement as well as in corporate procurement; promoting access to financial services; and supporting women ownership rights. These form a guide for policymakers and businesses to achieve greater gender inclusiveness in trade which is part of ITC\u2019s effort to help UN member states achieve Goal 5 of the 2030 Agenda for Sustainable Development to empower all women and girls.<\/p>\n

Donors include United Kingdom\u2019s Department for International Development, Finland\u2019s Ministry of Foreign Affairs, Australian Aid, TradeMark East Africa and Norway\u2019s Ministry of Foreign Affairs.<\/p>\n

Mitreeki \u2013 a combination of the Sanskrit word Maitreyi and the Swahili word Urafiki that both mean friend \u2013 is a women-focused initiative implemented by ITC\u2019s Supporting Indian Trade and investment for Africa and funded by the United Kingdom\u2019s Department for International Development. Mitreeki promotes women\u2019s entrepreneurship in East Africa through knowledge exchange, e-learning and networking in partnership with regional and Indian partners.<\/p>\n

\"Rwanda\u2019s<\/figure>\n","protected":false},"excerpt":{"rendered":"

{Rwanda\u2019s First Lady launches SheTrades Rwanda, mobile-phone giant MTN announces support for initiative, offers free downloads and training.} The Rwanda edition of the International Trade Centre\u2019s SheTrades Initiative was today launched in Kigali by First Lady Mrs Jeannette Kagame. During the launch mobile-phone provider MTN Rwanda also announced it would be offering women entrepreneurs free […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[72,75],"byline":[170],"hashtag":[],"class_list":["post-33386","post","type-post","status-publish","format-standard","hentry","category-news","tag-featured-news-home","tag-homenews","byline-igihe"],"bylines":[{"id":170,"name":"IGIHE","slug":"igihe","description":"","image":{"id":0,"url":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&f=y&r=g","alt":"Default avatar","title":"Default avatar","caption":"","mime_type":"image\/jpeg","sizes":[]},"user_id":8}],"contributors":[{"id":170,"name":"IGIHE","slug":"igihe","description":"","image":{"id":0,"url":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&f=y&r=g","alt":"Default avatar","title":"Default avatar","caption":"","mime_type":"image\/jpeg","sizes":[]},"user_id":8}],"featured_image":null,"_links":{"self":[{"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/posts\/33386","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/comments?post=33386"}],"version-history":[{"count":0,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/posts\/33386\/revisions"}],"wp:attachment":[{"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/media?parent=33386"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/categories?post=33386"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/tags?post=33386"},{"taxonomy":"byline","embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/byline?post=33386"},{"taxonomy":"hashtag","embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/hashtag?post=33386"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}