{"id":11868,"date":"2013-12-20T10:01:05","date_gmt":"2013-12-20T10:01:05","guid":{"rendered":"https:\/\/new.igihe.com\/rdb-launches-tourism-marketing-program\/"},"modified":"2013-12-20T09:56:55","modified_gmt":"2013-12-20T09:56:55","slug":"rdb-launches-tourism-marketing-program","status":"publish","type":"post","link":"https:\/\/new.igihe.com\/english\/rdb-launches-tourism-marketing-program\/","title":{"rendered":"RDB Launches Tourism Marketing Program"},"content":{"rendered":"<p>{{(Kigali, Rwanda) December 20, 2013}}, { This month the Rwanda Development Board (RDB) is launching extensive new tourism marketing program to promote Rwanda amongst the East African Community (EAC)}. <\/p>\n<p> The inauguration of the18-month EAC marketing program coincides with the recent announcement at the World Travel Market in London by the governments of Rwanda, Kenya and Uganda introducing the East African single joint visa. The new EAC visa will take effect on January 1, 2014, allowing visitors to travel more freely through the 3 nations with a single and more affordable visa ($100 US).<\/p>\n<p>The EAC marketing program will compliment the visa\u2019s launch through engaging social media campaigns for regional travelers as well as special events and partnership opportunities for tour operators, travel agents, and journalists.<\/p>\n<p> The EAC Marketing Campaign will build on the broad recognition Rwanda is receiving as a top international travel destination. National Geographic Traveler recently selected Rwanda\u2019s Nyungwe Forest as one of the top 20 destinations in 2014 for \u201cwhat\u2019s authentic, culturally rich, sustainable and superlative in the world of travel today.\u201d Cond\u00e9 Nast Traveller lists Rwanda as one of its \u201cTop 10 Destinations to Watch in 2014,\u201d citing the country as Africa\u2019s emerging safari hostpot. Rwanda is the only African destination to be included on the list. G Adventures, an international tour operator, identified Rwanda as one of its five hottest destinations in 2014 for British travelers.<\/p>\n<p>The program will differentiate Rwanda from neighboring destinations by informing EAC nationals, expatriates and international travelers about the country\u2019s extensive nature- and culture-based tourism attractions, while enticing them to add Rwanda\u2019s to their regional circuit or to extend the Rwanda leg of their multi-country itinerary.  <\/p>\n<p> Ultimately the program will result in increased visitation and tourism receipts for Rwanda. Tourism is the nation\u2019s largest foreign exchange earner, thus the investment in EAC promotion is important to secure future economic growth.<\/p>\n<p> The EAC Tourism Marketing Program is being implemented with the support of Solimar International, a Washington, DC-based tourism development and marketing firm. They bring extensive international expertise and several years experience working in East Africa.<\/p>\n<p> For more details about tourism in Rwanda visit: www.rwandatourism.com<\/p>\n","protected":false},"excerpt":{"rendered":"<p>{{(Kigali, Rwanda) December 20, 2013}}, { This month the Rwanda Development Board (RDB) is launching extensive new tourism marketing program to promote Rwanda amongst the East African Community (EAC)}. The inauguration of the18-month EAC marketing program coincides with the recent announcement at the World Travel Market in London by the governments of Rwanda, Kenya and [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2000049703,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[75],"byline":[170],"hashtag":[],"class_list":["post-11868","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-homenews","byline-igihe"],"bylines":[{"id":170,"name":"IGIHE","slug":"igihe","description":"","image":{"id":0,"url":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&f=y&r=g","alt":"Default avatar","title":"Default avatar","caption":"","mime_type":"image\/jpeg","sizes":[]},"user_id":8}],"contributors":[{"id":170,"name":"IGIHE","slug":"igihe","description":"","image":{"id":0,"url":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&f=y&r=g","alt":"Default avatar","title":"Default avatar","caption":"","mime_type":"image\/jpeg","sizes":[]},"user_id":8}],"featured_image":{"id":2000049703,"url":"https:\/\/en-images.igihe.com\/IMG\/logo\/arton11868.jpg","alt":"","caption":"","mime_type":"image\/jpeg","width":0,"height":0,"sizes":{"thumbnail":{"url":"https:\/\/en-images.igihe.com\/IMG\/logo\/arton11868.jpg","width":1,"height":1},"medium":{"url":"https:\/\/en-images.igihe.com\/IMG\/logo\/arton11868.jpg","width":1,"height":1},"medium_large":{"url":"https:\/\/en-images.igihe.com\/IMG\/logo\/arton11868.jpg","width":1,"height":1},"large":{"url":"https:\/\/en-images.igihe.com\/IMG\/logo\/arton11868.jpg","width":1,"height":1},"full":{"url":"https:\/\/en-images.igihe.com\/IMG\/logo\/arton11868.jpg","width":0,"height":0}}},"_links":{"self":[{"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/posts\/11868","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/comments?post=11868"}],"version-history":[{"count":0,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/posts\/11868\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/media\/2000049703"}],"wp:attachment":[{"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/media?parent=11868"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/categories?post=11868"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/tags?post=11868"},{"taxonomy":"byline","embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/byline?post=11868"},{"taxonomy":"hashtag","embeddable":true,"href":"https:\/\/new.igihe.com\/english\/wp-json\/wp\/v2\/hashtag?post=11868"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}